Steven Natiello, M.A.

I am a Technical Project Manager freelancing in and near New York City, seeking new contracts or employment with room for growth.

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Work Experience

Home Planet Media

Freelancer offering Marketing, SEO, and Web Development

Hired per contract as a senior consultant and web developer with web analytics, SEO, SEM, social media, and IT support.

Freelance Project Manager and Developer
  • • Role: Freelance Project Manager and Web Developer using HTML, CSS, JavaScript, WordPress, Illustrator, Photoshop, Google Analytics/AdWords/Webmaster Tools.
  • • Goal: Expand my professional development skills while supporting local businessess with SEO, SEM, web development, and online project management support.
  • • Measurable Outcome: Currently managing over a dozen online properties through a custom-developed centralized online hub.

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Middle Smithfield Township

Digital and Operations Project Manager with a resident and community oriented business approach

Digital Project Manager / Operations Project Manager
  • • Managed the development of the Township website. Designed, built, managed, maintained Township portals, and created content for over a dozen websites for Township organizations and departments.
  • • Increased returning local users on main website by over 60% through SEO and inbound marketing.
  • • Created social media profiles for all relevant Township departments and committees. Trained and managed interns and staff, and approved post content. Established and documented BMPs.
  • • Proactively implemented and reported performance metrics via Google Analytics.
  • • Prepared and conducted professional event and photography services for community groups and events to grow library of marketing materials for future campaigns.
  • • Managed municipal Microsoft Exchange Server and all other municipal server setups, including proprietary sewer, GIS, and other systems. Vetted and managed all digital-related contractors, including back-end developers, IT contractors, and development teams for large projects.
Marketing Project Manager, Sport and Banquet Venue
  • • Fast track promoted from intern to senior front-end developer / marketing manager.
  • • Developed and executed marketing annual marketing plans while managing budget resources.
  • • Increase CTR (clickthrough rate) by over 90% via SEO and SEM while operating within budget.
  • • Increased total conversions by 50% through content marketing and SEM.
  • • More than doubled list size through inbound marketing. Engaged lists with custom email campaigns.
  • • Vetted, recommended, and managed all digital or marketing contractors and partners.
Communications: Operations Projects Manager
  • Managed press relations and optimized resident / customer satisfaction by networking, interfacing, and engaging directly with media representatives and residents.
  • • Managed and planned dozens of first-time community events. Created, curated, and distributed marketing materials and implemented tracking metrics to determine resident response. Some examples follow:
    • • Increased resident particpation by nearly 70% on the Economic Development Committee's Shop Local program
    • • Partnered with a local nonprofit to created the Township's first cultural event (photography exhibit). Filled registration the first year, and doubled participation by the second year.
    • • Partnered with a local nonprofit to created the Township's first cultural event (photography exhibit). Filled registration the first year, and doubled participation by the second year.

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East Stroudsburg University

Special Project Manager and Graduate Assistant

Hired by multiple university departments based on project management skills and graduate student placement.

  • Enrollment Services Department: Digital archive project manager. Designed and implemented HIPAA-compliant performance metrics.
  • Political Science Department: Research assistant, teaching assistant, content editor, for department faculty.
  • Academic Enrichment Center: Payroll Administration: Quality Assurance.
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Steven Natiello, M.A.

@stevenatiello

570-236-6394

Brooklyn, NY

stevenatiello@gmail.com